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Chapter 1 商务求职.......................................1

1. 人员招聘 Recruitment.......................................................1

2. 面试 Interview..............................................................6

3. 薪资待遇 Salary.........................................................12

Chapter 2 职场交往........................................................18

1. 新人报到 Introduction of New Colleagues.............................................18

2. 升迁或离职 Promoting or Quitting.......................................................23

3. 工作午餐 Working Lunch....................................................................28

4. 评价老板 Comments on the Boss..........................................................33

Chapter 3 商务办公......................................................39

1. 电话交谈 Telephone Call.................................................39

2. 来访接待 Visitor Reception.................................................................44

3. 投诉与索赔 Complaint and Claim...........................................50

4. 仲裁和调解 Arbitration and Mediation.................................................56

Chapter 4 商务会议...........................................................64

1. 会议安排 Meeting Arrangement..........................................................64

2. 碰头会 Brief Meeting..................................................72

3. 对策研讨会 Problem-Solving Meeting..................................................79

4. 业务伙伴会 Business Partner Meeting..................................................87

5. 工作总结会 Summing-Up Meeting..............................................95

Chapter 5 商务实务.........................................................101

1. 询盘 Inquiry....................................................101

2. 发盘 Offer................................................107

3. 还盘与谈价 Counter Offer and Price Negotiation.....................112

4. 折扣 Discount.............................................................117

5. 包装 Packing.........................................................122

6. 交货与装运 Delivery and Shipment.......................128

7. 保险 Insurance............................................134

Chapter 6 商务谈判.............................................141

1. 易货贸易和补偿贸易谈判

Barter Trade and Compensation Trade Negotiation................141

2. 加工与装配贸易谈判 Processing and Assembling Trade Negotiation.........146

Chapter 7 商务合作...................................................151

1. 合资企业 Joint Venture..............................................151

2. 技术转让合作 Technology Transfer Cooperation....................158

Chapter 8 商务代理........................................164

1. 寻求代理 Agency Seeking...........................................164

2. 申请代理 Agency Applying............................................169

3. 代理佣金 Agency Commission..............................175

Chapter 9 商务支付..........................................................182

1. 信用证 Letter of Credit..............................................182

2. 分期付款 Payment by Installment............................187

3. 托收 Collection....................................................192

Chapter 10 商务订购.................................................199

1. 下订单 Placing an Order.............................................199

2. 试购与续购 Trial Order and Repeated Order..........................204

3. 接受或拒绝订单 Accepting or Declining an Order.......................209

Chapter 11 商务沟通.......................................................218

1. 展销会 Exhibition.......................................218

2. 广告宣传 Advertising...............................................226

3. 促销活动 Promotion.............................................233

Chapter 12 商务营销...............................................239

1. 市场调查 Market Research..........................................239

2. 市场营销 Marketing..............................................245

Chapter 13 电子商务...........................................251

1. 电子商务的优势 Advantages of E-Commerce.............................251

2. 网上业务 Business Online...........................................256

Chapter 14 商务旅行.........................................................261

1. 机票预订 Ticket Reservation........................261

2. 宾馆预订 Room Reservation...........................265

3. 机场手续 Procedures at the Airport...........................269

4. 海关手续 Procedures at the Customs......................274

Chapter 15 商务参观..................................................280

1. 公司介绍 Company Introduction...............................280

2. 部门介绍 Department Introduction.....................288

3. 产品介绍 Product Introduction.................................295

4. 参观厂房 Visiting Factory..........................................302

Chapter 16 商务会见....................................................309

1. 机场见面 Meeting at the Airport.................................309

2. 相互介绍 Introductions of Each Other......................314

3. 约会安排 Appointment Arrangement..........................319

4. 约会取消 Appointment Cancellation.................323

5. 宴会宴请 Invitation and Reception...............326

6. 送行告别 Seeing Off......................331

Chapter 17 商务文化....................................338

1. 公司文化 Corporate Culture........................338

2. 管理风格 Management Style...............................349

3. 员工激励 Staff Motivation........................................357


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